ETHICAL & SUSTAINABLE

EXPLAINED

Ethics and sustainability in fashion is ultimately about applying responsible innovation to the fashion supply chain. Taking into consideration people and planet throughout the design and supply chain process.

It is fashion that considers the planet as one functioning whole and knows that what one does in one place impacts another and ultimately the ecosystem we live in.

Ethics and sustainability in fashion encourages collaboration for the greater good. Maximising positive social, environmental and economic growth globally to all involved. The triple bottom line.

A progressive industry that exists with long term strategy. This means it considers processes from manufacturing and fabric selection, to ethical working conditions for the people who farm the fibre to the cut make and trim garment workers.

We don’t believe brands have to tick all the boxes to be considered sustainable, in fact there is no such thing as perfect in this space with the continuation of technology and global thinking strategies. We do however encourage brands on their constant pursuit to improve their social and environmental impact.